Figure - Worlds first commercially available general purpose humanoid robot

The Future of Home Help Is Here

The evening light fades through the window as Sarah walks through her front door, briefcase in hand, exhausted from another long day at work. The dishes from that morning still sit in the sink. The laundry basket overflows. The floors need vacuuming. She sighs, knowing that hours of household chores still await her before she can finally rest.

This is the reality for millions of busy professionals, aging parents, and families across the world. We spend our most productive years balancing careers, families, and the endless cycle of household tasks that never seem to end. According to the Bureau of Labor Statistics, the average American spends over 1.1 hours per day on housework—even those working full-time jobs. For working parents, that number doubles. For caregivers juggling elderly parents and young children, it becomes overwhelming.

What if there was a way to reclaim those hours? What if your home could actually help you?

This vision drove us to create Figure 03—the world's first commercially viable general-purpose humanoid robot. More than just a machine, Figure 03 represents a fundamental shift in how we think about assistance in our daily lives. With our proprietary Helix Vision-Language-Action AI system powering every movement and decision, Figure 03 doesn't just follow commands—it understands context, learns from experience, and adapts to your unique home environment.

The impact we're making is already being recognized on the global stage. In September 2025, we closed our Series C funding round with over $1 billion, valuing our company at $39 billion. More importantly, our Figure F.02 robots have already proven their worth in real industrial environments—completing 30,000 cars in production at BMW facilities. That's not just a milestone; it's proof that general-purpose humanoid robots have graduated from science fiction to industrial reality.

We're not building a one-trick appliance. We're building a new kind of teammate for the home—one that can learn, adapt, and grow alongside your family.

What Figure 03 Can Actually Do

Who Is Using Figure Today

We didn't build Figure in isolation. We built it because real people with real challenges told us what they needed.

The Busy Professional: Meet James, a senior engineer at a tech company who works 60-hour weeks. Between commuting, project deadlines, and family time with his two young children, James had almost no energy left for household chores. "I'd come home exhausted, and the guilt of not being present with my kids because I was too tired from cleaning was crushing," he told us. Now, James simply tells Figure 03 what needs doing before he leaves in the morning. By evening, the laundry is folded, the dishes are clean, and dinner prep is underway. He's present with his family again.

The Family Caregiver: Maria cares for her 82-year-old mother who refuses to move to assisted living—"This is my home, and I want to die here," her mother says. Maria visits daily but lives 40 minutes away. Figure 03 becomes her mother's helping hands throughout the day—retrieving items from high shelves, monitoring for falls, assisting with mobility, even just providing companionship through conversation. "It's not replacing me," Maria explains. "It's extending my care when I can't be there."

The Manufacturer: At BMW's Spartanburg facility, our Figure F.02 units have been performing repetitive assembly tasks that were difficult to staff consistently. The challenge wasn't just finding workers—it was the physical toll of repetitive motions on human bodies over years. Our robots handle these tasks 24/7, completing 30,000 vehicles in production. That doesn't replace workers; it reallocates human talent to more engaging, higher-value work.

The Dangerous Jobs: Some work simply shouldn't be done by humans—toxic environments, extreme heights, unpredictable hazardous materials. Figure robots are designed to step into these roles, protecting human workers from harm while maintaining productivity.

The Technology Behind Figure

When we set out to build Figure, we knew that general-purpose humanoid robotics required a fundamentally different approach. Most robots in homes today are single-purpose—vacuum cleaners that only vacuum, lawn mowers that only mow. What the world needed was a robot that could think, learn, and adapt like a human helper.

Meet Helix: Our Vision-Language-Action model represents the core innovation behind Figure's capabilities. Unlike traditional robotics systems that rely on explicit programming for each scenario, Helix processes visual information, understands language context, and generates appropriate physical actions—all in a continuous loop. More importantly, Helix runs entirely onboard in real-time. There's no lag from cloud processing, no dependency on internet connectivity. When you ask Figure to "put the blue shirt in the dryer," Helix sees the shirt, understands the request, locates the dryer, and executes the action—typically within seconds.

Project Go-Big: The path to truly general-purpose robots requires more than individual learning. We've launched Project Go-Big—an initiative to pretrain humanoid robots at internet scale. Imagine the difference between a child learning every word from scratch versus learning from millions of examples. Project Go-Big applies this same principle to robotic intelligence, accelerating skill acquisition in ways individual experience never could.

Built to Manufacture: All of this intelligence needs a capable body. Figure 03 stands 5'8" (173 cm) tall, weighs 61 KG, and can carry 20 KG payloads—strong enough to handle most household items but designed to work safely around humans. Our BotQ manufacturing facility in California combines advanced automation with precision craftsmanship, ensuring each Figure meets our exacting standards.

Real Performance: We don't just talk about potential. The F.02 platform has already logged thousands of hours in BMW manufacturing environments, completing 30,000 vehicles in production. That's not a demo in a lab—that's real-world deployment proving general-purpose humanoid robots work at scale.

Partners and Ecosystem

No company builds the future alone. Figure exists within a broader ecosystem of partners who share our vision of expanding human capabilities through advanced AI.

OpenAI: Our collaboration with OpenAI brings cutting-edge speech reasoning to Figure. The integration enables natural, conversational interaction—ask Figure to "clean up the living room" or "start laundry" without needing to learn specific commands. This partnership represents our commitment to making robotics accessible through intuitive human interfaces.

BMW: Our most extensive real-world deployment partner. Figure F.02 units have been working in BMW's Spartanburg manufacturing plant, completing 30,000 vehicles in production. This isn't a pilot or proof-of-concept—it's a proven commercial deployment demonstrating that general-purpose humanoid robots can deliver measurable ROI in industrial environments.

Brookfield Asset Management: In September 2025, we announced a strategic partnership with Brookfield to accelerate deployment across their global infrastructure portfolio. This collaboration will expand Figure's reach into facilities management, logistics, and beyond.

World-Class Investors: Our funding partners include NVIDIA, Intel Capital, Salesforce, Qualcomm Ventures, LG Technology Ventures, and T-Mobile Ventures—companies that understand both the technology and the market opportunity. Parkway Venture Capital led our Series C round, demonstrating institutional confidence in our approach.

A Mission-Driven Team: Behind Figure is a team with over 100 years of combined AI and humanoid robotics experience. Founder Brett Adcock has built the company with a clear vision: "We're here to expand human capabilities through advanced AI." This mission guides every decision, from technical architecture to partner selection.

Frequently Asked Questions

The Journey Ahead

We started Figure with a simple belief: technology should serve humanity, not replace it. Every hour spent on chores is an hour not spent with family, pursuing passions, or making meaningful contributions. Our robots aren't here to make humans obsolete—they're here to free humans to do what humans do best: create, connect, and care.

From our first steps in 2023 with F.01 to industrial validation at BMW to the home-focused Figure 03, we've stayed true to our mission. The road ahead is long—10, 20, 30 years of development—but we're building for the future we're certain is coming.

The future of home help is here. And it's only getting started.